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Written by John Weeks   

The Integrator Blog Business Model -- Sponsors, Labor of Love, and You

The News and Reports here -- and the commentary, forums and polls as they develop -- are produced through a one-person shop business model that is a hybrid of those which made possible the predecessor hard-copy and electronic newsletters.


Sponsorship of The Integrator Blog may be from a firms which see the value of being in front of the group of leaders of integration, across diverse fields, who receive the News and Reports or who come to the site.

More than likely, the firm and the individuals leading it will also have a commitment to the cause that is served through the reporting and networking of ideas and interests here.

The latter is certainly the case with the first sponsor, for which I am thankful to my

Lou Sportelli, DC
long-time colleague and sometimes mentor Lou Sportelli, DC, and the NCMIC Group. The investment is one of the many strategic investments the firm has made in the development of the complementary and alternative medicine professions, integrative medicine, and the integrated care dialogue. I have captured some of NCMIC's many contributions below.

If you may be interested in exploring sponsorship, please let me know. ( )

Voluntary Subscriptions - Re Free Lunches and the Kindness of (Friends and) Strangers

Two thoughts here. First, some readers once paid $199 a year to subscribe to The Integrator. Second, the wealth of information on the internet teaches that, contrary to the old saw, there is a such thing as a free lunch. Why pay for information?

Well, my ability to focus significant energy on these News and Reports, "depends on the kindness of strangers" (and of friends and colleagues) to abuse Blanche DuBois' unforgettable phrase from A Streetcare Named Desire.

I am hoping that some of you will find enough value in the distinctiveness of The Integrator Blog that you will, from time to time, chose to voluntarily "subscribe." $100? $50? $25? $200? $0? What is it worth to you?

If you or your organization needs an invoice, please let me know. Thanks for considering participation in making the Integrator Blog services available.

Labor of Love

My time away for three years gave me a chance to be quiet and listen to what I wanted to do on my return. Reporting and writing on this field were the first activities which called out to me. I like the interviewing and reporting -- and the sharing which I am able to do both with those I interview, and with you. I like the soapbox, too ... I am even getting to like the business of loading and arranging all the content. So, this too is part of the business model.


To support this site with a 1-time payment using PayPal, click on the button below.

To subscribe to this site and support it on an ongoing basis, you can use the subscribe button below. The subscription is $10 per month and is paid automatically through PayPal.


About Our First Sponsor: NCMIC

NCMIC is the major provider of malpractice insurance coverage for both the chiropractic and naturopathic medical professions. The firm and its affiliates have been industry visionaries behind numerous formative, organizing and educational initiatives since the outset of the integrative medicine and integrated health care dialogues.

Among the firm's sponsorships has been:Image

  • Reports on the future of CAM approaches and of the chiropractic profession.
  • CME programs on practical applications in integration sponsored by Harvard Medical School and Stanford University School of Medicine.
  • Integrated Healthcare Policy Consortium, a multi-disciplinary national organization which is dedicated to advancing policy, practice and education in integrated care.
  • Completion of a national guideline on headaches through Duke University.
  • National Policy Dialogue to Advance Integrated Care
  • Integrative Medicine Industry Leadership Summits, three national gatherings between 2000-2002 which allowed leaders of diverse stakeholders to explore common issues.
  • The Employer and Managed Care Working Group of the Collaboration for Healthcare Renewal Foundation.
  • Development of the chiropractic and naturopathic medical professions and their educational organizations.

The firm has made a series of strategic investments in research which have helped, especially, in creating the evidence-base for chiropractic, and in that field's inclusion in federal programs. (Disclosure note: I serve on an advisory board for NCMIC.)

The leadership of NCMIC in making these investment has been through its president, Lou Sportelli, DC. Sportelli has been involved as a leader in chiropractic and as an oberver and participant in the emergence of integrated care for over 40 years.

The Integrator Blog is deeply grateful for this initial sponsorship. For more information:

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