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Brief Notes, Links and People -- May 3, 2006 PDF Print E-mail
Written by John Weeks   

Brief Notes, Links and Personnel News -- May 3, 2006

Please send notes of developments in your business, institution, agency or program to

People

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Henry Ziegler, MD, MPH
Henry Ziegler, MD, MPH, a former medical director for the Seattle King County Departmentof Public Health and a leader in that region's work to find common ground between CAM and public health is living in Africa on a
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Craig Job, MD, Five Branches Faculty
project which he reports "is once again trying to link conventional and traditional medicine ..." Five Branches Institute has taken another step in promoting an integrative approach in an AOM context by bringing Craig Job, MD, onto the college's staff. A release from the school highlights Job's work with holistic, nutritional, herbal and mind-body approaches. The school recently rolled out a program to teach acupuncture to MDs, featured in an article in IBN&R in late April ...Julie Lusk, former director of an ambitious and costly CAM-IM program at Mercy Health Partners, in Ohio, which was terminated by the health system in 2001, reports that she is doing well with a business mix she calls Wholesome Resources. Lusk teaches stress relief and yoga, hosts retreats and has published related books and relaxation CDs
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Julie Lusk, MHA
"that are being used in (many) hospitals and medical centers." Those who have a clinic or hospital which might find them of value can contact Lusk for a free sample, via her website ... Karen Koffler, MD, until recently the director of integrative medicine at Evanston Northwestern Healthcare, is off with her spouse and children for a sabbatical in Israel.
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Karen Koffler, MD -- on sabbatical!
Koffler was one of the first graduates of the residential prorgam in integrative medicine at the University of Arizona School of Medicine ...

Educational Programs

Sita Ananth, MPH, long-time leader of CAM-IM for Health Forum, the for-profit affiliate of the American Hospital Association, reports that the Forum's 4th annual conference on Integrative Medicine for Healthcare Organizations drew 150 attendees. The attendance was roughly the same as the last two years. Included were representatives of 35 health systems, 14 of which sent teams of 3 or more leaders. The pool of potentially interested hospitals should be expected to grow,
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Sita Ananth, MPH, Health Forum
with time: in the last annual AHA survey of hospitals, 18% claimed they offer some form of CAM. This up from 8% in 1998 when the CAM question was first included in hte AHA questionnaire. Ananth reports that she is in the process of updating her influential study of CAM use in hospitals. The 5th annual Health Forum conference is planned for February 2007  ...  A side-note on the Hea;lth Forum event: A writer in Acupuncture Today presented the Health Forum-Innovision meeting as a "job fair" for acupuncturists ...  Another article in Acupuncture Today reports that the Kellogg Foundation has awarded a $200,000 grant in botanical studies to be shared among 15 AOM schools. The funds will be used to develop herb gardens which will assist students in identifying medicinal herbs. The program was endorsed by the Council of Colleges of Acupuncture and Oriental Medicine. Eleven of the 15 sites are CCAOM member colleges.

Clinic Developments

David Mercier, LAc, acupuncture clinical specialist for the Maryland-based Shore Health Center for Integrative Medicine, part of the Shore Health System, tells IBN&R that the center is now "breaking even, though it took a long time, after learning that the business design of the CAM clinic model as it largely stands in this country is essentially flawed." This is officially an IBN&R tease. Mercier and the Shore health clinic will be the subject of an IBN&R focus later this month ... Among the largest centers in the
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Paul Mittman, ND, SCNM Pres
country where individuals can receive whole person treatment with a focus on natural medicine are the teaching clinics associated with the naturopathic medical schools. Bastyr University, which also offers programs in nutrition and AOM, recently opened a new 30,000 square foot clinical facility. Meantime, Southwest College of Naturopathic Medicine has announced ambitious plans to break ground in 18 months on a "medical center of the future." This clinical and research facility is to be an Environmental Center of Excellence according to SCNM president Paul Mittman, ND. The effort is support by a $1-million anchor grant from the Herb Albert Foundation. Need one add that SCNM's visionary plan will take a lot of brass to pull it off ...

Short Report: Integrative Medicine at Oregon-based Samaritan Health Services

Mary Ann Wallace, MD, MA, is medical director for the integrative medicine division at Samaritan Health Services, a multi-hospital system in western Oregon. Wallace shared these
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Mary Ann Wallace, MD, Samaritan
developments with IBN&R: "We started 4+ years ago with a .5 part-time therapist and myself (also part-time). With healthy integration, communication, referrals, PR, we now have 5 mindbody therapists, 3 massage therapists, 1 naturopath, 2 acupuncturists, another MD and myself. All but the ND are part-time -- by choice, for healthy life balance. We are all busy, sometimes booked out months in advance. We teach yoga, imagery, and meditation, to name a few. We do classes on topics like insomnia and pain and I am developing a class series for overweight people. All are mind/body and wholistically oriented. I lecture extensively around the region on mind/body issues and teach a conference 2-3 times a year (CME/CEU, plus) on 'Mindbody Medicine for Health Professionals.' This fall I'm collaborating with the Linus Pauling Institute to broaden the scope to include education on nutrition and physical activity. All is rewarding." The clinical services are both inpatient and outpatient with the latter offered through Samartian's Heartspring Wellness Center.

Industry: Do Policy Makers Distinguish Between CAM-IM and Natural Products?

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David Matteson
David Matteson, a strategic planning consultant with diverse experience with CAM professions and with the natural products industry (NPI), queried me on what focused role coverage of the natural products industry would have with IBN&R: "In my view, policy makers and consumers make little distinction between the two. If one is good/bad, so is the other. With all the critical moments rapidly approaching in the NPI, it seems to me a full understanding of CAM/IM requires requires attention to the NPI world." In my past newsletters, as in IBN&R, I have typically included some copy and comments on the industry (see the review on trends in sales from mid-April). Do any of you have thoughts about this relationship, or story ideas? Please let me know or contact Matteson, an advisor to the industry's 2004-initiated self-policing effort, the Natural Products Foundation ( ).


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